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Introduction
This publication was prepared by the Transportation
Consultants Council of the Institute of Transportation Engineers to serve as a guide for
the selection of a transportation consultant. The guidelines are consistent with
procedures recommended by government agencies and engineering societies.
Since a consultants recommendations are usually the
basis for major policy decisions, planning, construction or operations, the emphasis
should be placed on securing a person or firm whose expertise is closely related to the
issue or the problem to be solved.
There are many reputable consultants who are well-trained,
widely diversified and knowledgeable. It is the task of the prospective client, however,
to select and engage a consultant best qualified for a particular project.
The steps outlined in this article should help the
prospective client to select the most qualified consultant and to negotiate a fair price
for the services needed.
The procedure for consultant selection involves five major
steps.
- Define the project
- List prospective firms
- Screen the candidates
- Select the best qualified firm
- Finalize project scope and negotiate contract terms and
fees
The degree of detail involved in each of the above steps
is dependent on the size of the project and its complexity. The above process can include
continuation of a firm who may now be serving the client acceptably.
If a formal selection process is indicated, these
additional comments about each step may be helpful.
1. Define the Project
The scope of consultant services should be defined by the
client so that there is a clear understanding of the problem, nature of the work or plans
to be produced. It is the clients description of the project which provides the
common ground from which all subsequent steps follow. The better the definition of the
project by the client, the more likely he is to receive consultant proposals which
demonstrate perception and understanding of the work to be performed.
Included in defining the project are:
- Nature of work to be donethe description should
include the major questions to be addressed; the format of the products of the work such
as plans, technical reports, executive summaries and the type and number of public and
presentation meetings desired.
- Study area and/or limitsIf the project has
geographic boundaries, then a map or text specifying the area of coverage should be
included. If the project is one step in a series of steps, for example, a feasibility
study as an initial step in a continuing program, the subject limits or level of effort
should be stated.
- Data availableA listing of data available is
generally sufficient since the consultant will investigate or specify what he will need.
- Time limitsA realistic time frame should be
established.
- Budget range for consulting servicesThis is
particularly important since it allows the consultant to respond.
A written scope of services can be one page or several
pages depending on the complexity of the project. Each of the above items should, however,
be specified, if possible.
Now that you have defined the project you are ready to
consider possible candidates for work.
2. List Prospective Firms
A list should be prepared of firms who have the ability
and expertise to perform the work considering its size, complexity and special skills
which may be required based on the definition of the project. Sources of potential firms
include:
- Past firms with whom you or your staff members have
worked or are familiar.
- Professional associates who can make recommendations
from those firms with whom they have undertaken similar projects.
- Lists from professional organizations.
- Lists of professional cards in publications of
national or regional circulation.
In any case, keep the list to a manageable number.
Remember that the cost of proposing is substantial. It is not fair to the consultant firms
if the list is so long that they have little chance of success. For a small project, two
or three firms should be adequate, while for a larger one, more firms or consultant teams
may be appropriate.
3. Screen the Candidates
It is generally desirable to limit the number of detailed
proposals to a maximum of five. After preparing a list of qualified firms, two courses of
action are available. For a list of up to five firms, send them the definition of the
project and ask them to respond with a proposal. If there are more potential firms, a
second course of action is desirable. All firms are asked to submit an expression of
interest and include the following information:
- List of past experience with dates of projects of a
similar nature.
- Location, size and description of firm.
- References who have personal knowledge of previous
performance.
- Details of consultants staff with resumes of key
personnel and the name and resume of the person who will be in charge of the project.
- A statement that the firm has the capability and
manpower to complete the project on time.
- Additional information relevant to the particular
project.
This process serves to reduce the number of potential
firms which may then be asked to submit a proposal.
It is desirable to state for the candidate firms the
criteria for selection. These firms will be interested in what weight is put on proposal
content, the interview, location of the firm, staffing for the project and other pertinent
questions.
4. Select a Qualified Firm
After receiving and evaluating the letters of interest
and/or proposals, one or more of the firms can be invited for an interview. It may be
desirable to form a committee consisting of those persons who will be involved in the
project to evaluate the firms at an interview. The committee should use the rating system
previously established to judge the presentation and proposal. Some of the following
factors should be considered:
- Experience
- Ability to meet time schedules
- Personnel
- Work load
- References
- Creativity
- Reputation
- Any factors peculiar to the project being considered
Following the interview, the firms should be ranked 1, 2,
etc. in order of preference.
5. Finalize the Scope of the Project and Negotiate the
Agreement
Meet the number one ranked firm and review in detail the
scope of consultant services. After this review it may be necessary for the consultant to
revise the original proposed scope of services to meet the specified requirements and
prepare a formal proposal and agreement with related charges and fees. Depending on the
nature of the work to be performed, one of several fee arrangements can be selected.
- Lump sum
- Cost plus a fixed fee
- Salary cost times a multiplier
- Time and materials
- Percentage of construction cost
If the proposal and price meet your needs, proceed to
finalize the agreement. If the formal submission is not satisfactory, additional
negotiations and classification may be necessary.
If it is not possible to agree on the scope and price with
the number one firm, so notify this firm and proceed to contact the number two firm. Most
often a satisfactory agreement can be reached with the number one or two firm.
It is good business and professional practice to
communicate your choice to all firms who have responded. It is helpful to the firms not
selected if you state the reason for your selection. Notification needs to be made as soon
as possible after the selection.
Some Additional Factors to Consider
- The size of a consulting firm or how long it has been
in business may not be criteria of quality. A young firm with a solid background of
experience and ability should not be discounted because of smallness or the number of
years in business.
- Do not prepare a form letter and distribute it to a
large mailing. Many consultants, when they receive such a mailing, assume that the time
and expense of pursuing the work may not be worth the effort.
- If the prospective client has used a consultant
previously and had good experience with him and wishes to retain the firm again, it is not
fair to other consultants to ask them to prepare a proposal and come for interviews when
there is little or no possibility they will receive the assignment.
- If interviews are scheduled, give the consultant enough
time to present his credentials and depth and understanding of the project. This requires
approximately 20 to 30 minutes. An additional 15 to 20 minutes should be allotted for
committee questions and discussions.
- After work has commenced, select someone within the
clients organization to be in charge of and coordinate the consultants
activities.
- Set up an account for the prompt payment of
consultants invoices. Long delays in receiving payment can impose an unfair hardship
on the consultant.
- Resist the desire to ask the consultant for services
not within the scope of work of the project. It can be embarrassing and costly for the
consultant when asked to do additional unpaid work.
- Give the consultant as much advance warning and
background before appearing before groups, such as Boards and Commissions, press
conferences and citizens groups. The more he/she knows about such meetings in advance, the
better he/she is able to prepare and give the entire project and the client a favorable
impression.
- Consultant selection should be based on qualifications,
experience, competence and fee without emphasis on any one factor to the exclusion of
others. The objective is to achieve a balance of all elements to produce the best result.
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