(Converted from Microsoft PowerPoint Presentation, approximate slide layout retained)
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The EU in DC: Lessons Learned in Special Events Planning
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Brandon Nevers, KAI
March 25, 2009 Phoenix, Arizona
_presentation
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Shortcut to Europe: EU Embassies' Open House
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► Kick-off to Europe Week in early May
► Over 25 EU embassies open their doors to the public
► Free to public
► Food, drinks, and fun!
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Problems Encountered
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• Actual attendance (~10,000) over double what was expected
• Bus loading times exceeded one hour
• Buses full; unable to stop 2) Congestion and confusion at DuPont
Circle
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Problems Encountered
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4) Limited communication with bus drivers
5) Roadway congestion
6) No coordination with local agencies
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Challenges
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► Embassies spread apart
► DC roadway congestion
► Free event
— Limited revenue
► Requires coordination with 26 embassies
► No longer allowed to use WMATA buses
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Strategy #3: More Buses!
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► Double the buses from 2007
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Strategy #4: Detailed Mapping
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Strategy #5: Dispatch & Route Communication
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Strategy #6: Advanced Planning
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► Notify DC Special Events Task
Force
► Review MetroRail maintenance schedule
► Obtain Parking Restriction Signs
► Meet with volunteers in advance of event
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Outcomes
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► General consensus: "Much Improved!"
► Limited bus overcrowding
► Maps allowed for independent exploration
► Metro station hub concept well received
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Ridership Statistics
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► Total Boardings = 9,200
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Overview of Mitigation Strategy
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Recommendations for 2009
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► Add one bus to Green route
► Map detail for metro stop locations
► Cones & balloons at all stops
► More parking restrictions
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Keys to Success
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► Advanced coordination
► Trained drivers and dispatch
► Leveraging other modes
► Minimizing shuttle stops
► Providing clear and detailed maps
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Contact information
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Kittelson & Associates, Inc.
36 South Charles Street, Suite 1920
Baltimore, Maryland bnevers@kittelson.com
410-347-9610
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